EMagic Logic for windows to be discontinued!

John Henric · Post by **John Henric** » Mon Jul 01, 2002 11:43 am

Apple cultivates it's soft and humanistic image in their marketing: In shops, their website, copy and ads there's a lot of open, white and uncluttered space - giving the impression of something fresh, unburdened and flexible. Their gently curved transparent plastic hardware design is also meant to awaken associations to a sophisticated, refined world, and the computer of that world is of course Mac. A different world where you also 'think different' according to Apple.

To belong to something unique and exclusive has always motivated people, something modern marketing bureaus as well as ancient religious cults and power hungry dogmatics know very well.

'Think different' Apple suggests. Unfortunately they can only think different, not act. In the possessiveness and fear of losing market shares which is the modus operandi of all economic actors in capitalism they saw a chance to keep users and force Logic windows users to migrate to Mac.

In a symbolic way, the credibility of Apple's softy image is revealed in the transparent plastic itself.

The Z Station · Post by **The Z Station** » Mon Jul 01, 2002 12:24 pm

Having just acquired Logic P-5, it is quite a dissapointing and distrubing news, however, that's business. If Emagic believes that this will be beneficial to their company, then, best wishes to them! All the more for Steinberg et all!

It really sucks when you choose a platform then, it goes away leaving us like a bewildered orphan.

And, I've been an orphan many a times:
- Amiga
- Dr.T's KCS sequencer
- tripleDAT (although hearing from a small - grapvine that CW is brewing something)
- Now, Logic! (Very Illogical!)

But, even so, I'm still using all these to make music and am still getting very good commercial quality results!

The big issues now are format migration, and adapting to a new DAW environment, if it is that VERY important to have the "latest and greatest". Otherwise, if you're an outstanding and resoursful audio engineer, it shouldn't really matter that much staying with the current version of Logic or whatever. Heck, like I metioned earlier, I'm still using a 13y.o. Amiga/KCS sequencer and getting along marverlously!

But if only CW have their own sequencer or even a new 24bit stable tripleDAT, we as CW users shouldn't have to suffer to choose other platforms! Hopefully, CW is watching this turn of events very closely and make considerable decisions!

paulrmartin · Post by **paulrmartin** » Mon Jul 01, 2002 12:46 pm

I think the biggest disappointment comes to those who have bought all those plugins that only work on PC. Aside from that I will try to view buying a MAC as a positive thing.

Emagic will go on updating Logic until 5.2 so there is still lots to be learned while I set some money aside to get a MAC.

Luckily, my Pulsar card will make the move happily.

Business is business and there's nothing we can do about it.

Another thing, some of you might know about Avid that favored one platform and announced that they would not support the other. It didn't happen!

There are apparently plans to get OSX working on PC(!) so there may be some chance that Logic PC support will go on.

Time will tell I guess...

_________________
Paul R. Martin - Are we listening?

[ This Message was edited by: paulrmartin on 2002-07-01 13:47 ]

AndreD · Post by **AndreD** » Mon Jul 01, 2002 12:53 pm

...and where goes the the steinberg-party tonight??

ronaldmeij · Post by **ronaldmeij** » Mon Jul 01, 2002 1:18 pm

Well i think it has somthing to do with the bad situation concerning the piracy problems.

Because the logic bundle is a great software pack but remember this that 60 procent of the logic users on windows are cracks.

So why build new bundles if everybody is using cracks, And sad but true the pro users in major studio's are sequencing on mac not pc.

I think it has somthing to do with protools and logic combination.

So logic stops for the p.c , sad but not sad for me because i will transfer my system to the mac....

See ya..

Ronald Meij.

Air_PoLLo · Post by **Air_PoLLo** » Mon Jul 01, 2002 1:31 pm

Luckly I made the switch to mac <-- (lowercase) 1 1/2 years ago, I did it because logic for mac had over a 100 more functions (DAE/TDM support ect) and also I wanted stability, tightness, nice looking apps and of course the G4-processor.

I feel sorry for the PC-scene and I wish u guys the best. (convert to mac!)

Subhuman: uhm, u personally hate macs?

OSX will never be ported! That OS is a so called "killer app" meaning that ppl convert to mac just so they can use UNIX-core. Apple will never give that up!

(I have to admit I laughed when I heard logic was discontinued for the DOS, err... win platform)
MuahahhAHAhahaa...

[ This Message was edited by: Air_PoLLo on 2002-07-01 14:37 ]

John Henric · Post by **John Henric** » Mon Jul 01, 2002 1:42 pm

I'm just curious, can someone supply a link to information that says that the dropping of Logic windoze was instigated by Emagic?

I don't know either, but with the fact that Apple bought Emagic, it seems more likely to me that this was a directive from Apple. Why should Emagic step out of a market where their products could only expand?

I'm none the less impressed of the attempts to grace this event with rationality in some general sense. Sure, it may be common, normal, but does that make it sensible? Is 'business as usual' where you set your standards?

And I think I can hear some voices from the distant Steinberg HQ: "What?? come again? ..alright, yeah, they must be crazy.. Anyway, send an invitation over the mail to the entire crew. It's all on the house tonight!"

subhuman · Post by **subhuman** » Mon Jul 01, 2002 2:14 pm

PoLLo - stooping to a platform war? Yawn....

Laughing at people in pain is about as low as you can go.

Ronald - cracks are equally easy to find for Macs. 70,000 PC users is a significant amount.

krizrox · Post by **krizrox** » Mon Jul 01, 2002 2:19 pm

Gosh - thanks for the update. I was this close to buying Logic.

Is it my imagination or is the PC based DAW market shriveling up? I mean, I know about Steinberg and Cakewalk but who else besides these guys and DigiDesign has any staying power in this area?

subhuman · Post by **subhuman** » Mon Jul 01, 2002 2:21 pm

briank - Yeah CubaseSX is probably the closest thing - but I still think Logic 5 kills it. I'll be keeping my eye on it though...

topaz · Post by **topaz** » Mon Jul 01, 2002 2:24 pm

Switched to SX.. and luvin IT.

[ This Message was edited by: topaz on 2002-07-08 15:54 ]

Tony B · Post by **Tony B** » Mon Jul 01, 2002 2:53 pm

I hope someone from Steinberg is looking on. This is an INTERNATIONAL problem. Time has been wasted learning Logic. Musicians,composers, recordist etc are laughing at one another now. If they could only announce a CROSSGRADE from Logic GOLD or PLATINUM to SX there would be a mad RUSH. FATTEN those PC LOGIC GOOSE and KILL them ALL. EMAGIC. THANKS. ADIOS.

astroman · Post by **astroman** » Mon Jul 01, 2002 2:58 pm

Ronald - cracks are equally easy to find for Macs. 70,000 PC users is a significant amount.

Sub, I think Ronald hit the point.
Though there's shurely a crack for anything on any platform, Mac customers generally buy significantly more software, at least that's my (personal) experience.
Given the figures of the press release are right: if you make just one third of your revenues by a (potential) user base 5 to 10 times as large as your main customers, there must be something wrong.
Unfortunately in this case it hits those who were honest and bought the product, so my regrets are with you.
At least Apple's hardware isn't that expensive as in earlier years, so it's not a real shutdown.

sorry for this, Tom

Tony B · Post by **Tony B** » Mon Jul 01, 2002 2:59 pm

Check Apple website and see what some people are saying about PCs. "Using my PC was like being stuck in a bad relationship"

The elephants are fighting. Only the grass and ants would be trampled upon. Suffer.

remixme · Post by **remixme** » Mon Jul 01, 2002 3:20 pm

If they actually did succeed in converting PC logic users to the mac, its a stroke of business genius.

But to announce discontinuation of PC developement is really naive in busines terms. I mean Logic 5 has just come out, a lot of people were thinking of buying it for the PC, they have lost that potenetial sales revenue.
They would have made more money, if they released Logic 6 only for the mac, after the full life cycle of Logic 5 (18 months) Unless of course the Pc arm was really losing money.

I think the bods at Emagic/Apple may rethink this.

Dareinsch · Post by **Dareinsch** » Mon Jul 01, 2002 3:20 pm

Hey Emagic!
Got convulsions? Strange abstract voices in your heads? What are they telling?
This Problem can be solved! Come and get a Brain Operation for only USD 99,95.
Simply call Dr.Nick Riviera, Springfield USA.
Before Sept.30th, you will also get a FREE Donut with the Steinberg logo on it.(Even if your OP. fails, you can still keep the donut!)

kensuguro · Post by **kensuguro** » Mon Jul 01, 2002 3:21 pm

hey, hey, there's no point in starting the old OS war thang.. tens of thousands of composers/musicians just lost their platform or a big part of it. Imagine if you wake up one day only to find out that someone had purchased your bed.

What's interesting is that since logic has left the PC market, who's going to fill in the big gap? It's an easy space to fill, so we're probably going to see some crazy competition in acquiring the former logic users. It's going to be a race against time.

Michaelj · Post by **Michaelj** » Mon Jul 01, 2002 3:29 pm

Hello from a Mac user.

you all with PC, i am sorry !.

this was a bad move

for all of you.

I love my Mac and OS X (unix) seems very nice).

you who maybe must convert later, forget the old MAC OS system, everything will go
in OS X.

but its not just to switch to a system,
many of you maybe have spend alot of money in a new PC, and learning logic,
i understand you.
its all about music not the plattform.

regards/ Michael

John Cooper · Post by **John Cooper** » Mon Jul 01, 2002 4:17 pm

I keep on hoping that someone will announce that this is just a tardy April Fool's joke. I just can't believe Emagic would bail on its Windows users. Apple must've paid a pretty penny...

-jc

Nestor · Post by **Nestor** » Mon Jul 01, 2002 4:23 pm

This is not something it has just been done NOW! Do you think a company like Emagic, a huge, enormous company would have done a last-moment-decision? Obviously not!!! This is something they have been thinking for months, I’m completely sure about that, just out of logical thinking when trading business.

Anyway, by commonsense consequence as well, I’m sure Steinberg is going to offer a SUPER special offer to Logic PC users, offering Cubase at a very low price. In fact, YOU OWNERS OF LOGIC THE SEQUENCER PROGRAM, should join each other, go to every single possible forum writing letters about it, for everybody in the world sending letters to Steinberg, I’m sure this is going to happen at some point...

BTW, it’s a great opportunity for Steinberg cos the “BIG” competition has always been Logic, and it’s going to disappear, so they WANT you! And they will get you happily! So don’t despair the is alwyas a way out!!!

In despite of what many Logic users think about their program, Steinberg is going to present upgrades without precedent, next generation of Cubase programs are going to be so extremely powerful and so bloody amazing, that you are going to forget your attachment to Logic forever. It’s not just a matter of intelligence, not just a matter of better or worst team doing the engineering of the programs but the amount of people working together and the HOW MANY DOLLARS they have to build their projects. And Steinberg is going larger and larger and larger all the time. That is way I have always thought Logic would disappear one day or other, cos Cubase would finish eating the market, and this is the backbone situation here. Emagic knew Steinberg was growing large at unprecedented speeds, so they have to do something fast. When the release of Cubase 5, they desperately worked extremely hard to get up with them, but they didn’t. Time has gone by and they knew it was the last opportunity, cos their neighbours would get to much advantage being impossible to follow, and so, becoming a secondary product in the music market, dying slowly… This is what they knew it would happened if they continued with their business.

Anyway, I don’t thing absolutely every member of the Emagic Team is to blame, but the business group in charge of the economic side of the enterprise. I’m sure many of the Logic engineers are terribly sad! Logic is like their sun and their sun is dying!

Only really annoying thing here is the lack of honesty not to have told the music market, long… long time ago!!! When they new they would do this changes in their business! Anybody has the right, as they do, to leave their business or change it to get more benefits, but after getting things right. Whoever is or are behind the move, have been dishonest to the costumer, cos, even if it is legal, it’s a extortion all in all!

It would be difficult for me to change program now, 5 years and counting, playing about and learning Cubase, it would be very hard to learn everything again. But… well, if I were at your situation now, I would get Logic to go on…

It’s a good moment to try out Cubase guys, it really is a great program. Best regards to you all.

Again: Please, join the “pushing act”, LET’S MOVE going to ALL the forums around the world talking about this situation, asking Steinber go give you a VERY, special introduction offer to own Cubase SX.

[ This Message was edited by: Nestor on 2002-07-01 17:30 ]